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Lecture on Displaying

From Browsing to Buying: Your Display as a Silent Salesperson

What makes a customer stop, look – and actually buy? The secret often isn’t in your product range, but in how you present it. Yvonne van der Putten – store manager of TICA Concept Store – will introduce you to the power of presentation. Forget outdated display tricks: with clever, creative and commercially-driven setups, your products will do the talking – and the selling.

Ready to make customers stop and shop in your store?

  • Lecture 1

    Lecture at TICA Concept Store Venlo

    8 September 2025 from 10:30 to 11:30 a.m.
    8 September 2025 from 2:00 to 3:00 p.m.

  • Lecture 2

    Lecture at TICA Aalsmeer

    15 September 2025 from 10:30 to 11:30 a.m.

  • Lecture 3

    Lecture at TICA Ede

    13 October 2025 from 10:30 to 11:30 a.m.

Here’s what to expect

Yvonne van der Putten – Store Manager TICA Concept Store

Yvonne knows exactly how to make customers stop, look, and buy with the right presentation. As the store manager of the TICA Concept Store in Venlo, she transforms trends into commercial visual strength every single day. With a background in visual merchandising and her own fashion label Studio YV, she blends creativity with results.

Under her leadership, the TICA Concept Store became a dynamic playground for styling, concept development and next level presentation power. No outdated window dressing, but clever setups that truly work. And the best part? Yvonne can teach you how to do it too – with hands-on tips and insights that will instantly level up your store presentation.

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