Last week, the first speed dating sessions took place at TICA Brussels. Four sales colleagues engaged in conversations with twenty-three exhibitors. The sessions marked a successful start for a full-fledged TICA location! Read more about the speed dates and what’s planned next.
What energy and enthusiasm during our first speed dating sessions in Brussels! Four of our sales colleagues spoke with no fewer than twenty-three exhibitors in two days. These conversations were a great opportunity to get acquainted and hear what’s happening with the brands already present in Brussels. Until recently, they worked with Trademart Brussels, but now they’re joining forces with TICA. It’s important that they get to know the faces and stories behind it, and we were delighted to make that happen.
Many positive reactions and enthusiastic exhibitors looking forward to a fresh start. The conversations not only provided a warm welcome but also led to great attendance and new ideas.
The speed dates were just the beginning of the transformation ahead. We have several necessary changes planned for the floor to turn the Brussels cash carry into a true TICA experience. And our colleagues at TICA are eager to roll up their sleeves for this!
While TICA Ede (completely brand new, go and see!) created an atmospheric 2,500 m2 space in just under four weeks, in Brussels we’re building upon an existing concept of 8,000 m2. It won’t be completely finished all at once, but step by step we’re working on something special. And we can’t wait to show everyone the end result. Meanwhile, as a TICA member, you’re more than welcome, because while we’re busy working on the appearance, you can already purchase lifestyle items per piece.
Are the speed dates now over? For this round, yes! But don’t worry, if you’re a brand in Brussels with questions, Eefke is ready to help. You can reach her at eefkelinssen@tica.nl.
