Not a traditional location, but an inspiring showroom concept for project designers, hospitality and interior professionals. Brand manager Imke explains how TICA Projects Venlo is taking shape and what makes this new location so special.
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Imke explains that TICA Projects stems from a clear trend in the market. While TICA has been known for years as the place for individual items, it turned out that more and more professionals were looking for a total solution. Not just accessories or decoration, but complete furnishings for hotels, offices, catering and real estate projects. A separate department was therefore set up in Aalsmeer, focusing on larger items such as sofas, cabinets and tables.
The success in Aalsmeer formed the basis for expansion to Venlo. What distinguishes TICA Projects Venlo is the design. No aisles with products, but an inspiring showroom that feels like a trade fair. Brands present their latest collections in attractive settings, so that visitors can immediately see how items can be combined. The concept offers maximum flexibility: from one lamp for a styling project to fifty beds for a hotel interior. Everything can be purchased individually, without a minimum purchase. This makes it attractive for both small and large projects.

TICA Projects focuses on project designers, hospitality professionals, real estate companies and professional end users. Data shows that 42% of all TICA members are already active in project design. With TICA Projects, TICA is responding to this need and offering a place where customization and inspiration come together.
Imke explains that TICA Projects is not only a showroom, but also a place where professionals receive advice from employees who know the collections inside and out. Professionals can combine brands, materials and styles to create a unique whole. Even those who are not interior stylists can count on support in putting together a project. The process remains clear: one invoice, one point of contact and the choice between collection or transport. This makes purchasing not only practical, but also inspiring.
The new location in Venlo is open from Sunday to Wednesday from January. If successful, the opening hours will be extended. Imke indicates that the ambition extends further: TICA ultimately wants to offer TICA Projects at every location. In this way, TICA grows with the market and the brand remains the purchasing partner for professionals who want to purchase in a distinctive way.
After the success in Aalsmeer, TICA will officially open a second TICA Projects location in Venlo on February 2. The range differs per location, making it worthwhile to visit both locations. This way the concept remains not only practical, but also inspiring.
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Become a TICA member, visit TICA Projects in Aalsmeer or from January in Venlo and discover how easy and inspiring project design can be.